It has now been two years since the official start of the declared pandemic, and the entire seniors housing and care industry has been rising from the bottom of last March. But what now? It seems that from a census perspective we have clawed back up to 50% of what was lost, but the pace of census expansion has slowed.
The labor shortages are causing some providers to put their own hold on new admissions, and the ever-increasing labor costs are putting a permanent dent into operating margins. All of this is happening at a time when the industry really needs to prepare for the aging baby boomers, and not worry about how it is going to provide the needed staffing. Next Thursday, March 17th at 1PM ET, we will be hosting a webinar taking a look at where we stand and what needs to be done two years after COVID-19 became a household word. Joining me are the heads of three major associations – Mark Parkinson of AHCA, David Schless of ASHA and James Balda of Argentum – to answer questions about what needs to be done in the next three years.
