I have to admit, I was a bit surprised about the announcement that Brian Jurutka is leaving National Investment Center for Seniors Housing and Care (NIC). I think he was surprised as well. I thought I had a pretty good relationship with him, he was always open and always promptly responded if I had any questions.
I also thought he did a good job leading NIC through the COVID crisis when its major revenue stream, the conferences, were forced to go virtual. And in one case, moving the conference to another city at the last minute where it was hoped the warmer climate would help attendance. All without breaking into a sweat. I will miss him. And Brian, if you want to stay in seniors housing, call me.
Brian’s successor as CEO of NIC, while not new to the industry, will be new to all of the people who have entered seniors housing in the past 15 years or so. Alongside George Chapman, he helped grow Health Care REIT (now Welltower), especially in the private pay seniors housing side of the business, as it expanded out of the skilled nursing sector. He was considered to be smart and analytical. A lot has changed in the senior care industry since he left, but he is a quick study.
While we do not know what Ray’s mandate is, our guess is that this change in leadership has something to do with the merger between NIC and VisionLTC in 2021, creating a new company called NIC MAP Vision, with Arick Morton as the CEO. We wish Ray success as the industry continues to dig itself out of the COVID mess, and we look forward to hearing about any other changes.
