• Eight Wisconsin Senior Care Assets Sell in Four Deals

    Senior Care Realty had an active October, with a handful of deals closed by Chad Wegner and Bob Richards. The four transactions involved senior care assets spread throughout Wisconsin. In one of the transactions, Chad Wegner of Senior Care Realty sold four assisted living and memory care communities across two campuses in Wisconsin. The... Read More »
  • Public REIT Offloads SNFs Following Lease Non-Renewal

    Blueprint started the fourth quarter well after selling a portfolio of skilled nursing facilities in Florida, California and Virginia, on behalf of a public REIT. The existing tenant elected not to renew its master lease, prompting the portfolio divesture. The first closing was completed in Florida for two high-quality SNFs. The two facilities... Read More »
  • Senior Care Owner/Operator Acquires AL Community

    Dan Mahoney and Dillon Rudy of Blueprint were engaged by a Louisiana-based not-for-profit owner/operator to market a 40-unit assisted living community in the Inland Northwest region of Idaho. The property maintained a steady resident base and in-place HUD financing. The organization was divesting because the asset no longer geographically aligned... Read More »
  • Developer Divests to Capital Group

    A Class-A seniors housing community near Wichita, Kansas, found a new owner thanks to Evans Senior Investments. The seller developed the community in 2014 and has operated it since then. There are 101 units of independent living, assisted living and memory care. Occupancy was consistent around 90%, and the operating margin was in the high-20s,... Read More »
  • Stellar Senior Living Finances Arizona Community

    Marcus & Millichap arranged $22 million in financing for The Springs of Scottsdale, a 143-unit independent living community in Phoenix, Arizona. Paul Winterowd secured the financing with a national life insurance company on behalf of Stellar Senior Living. The sponsor secured a five-year loan at 60% loan-to-value, with a competitive interest... Read More »
Evans Senior Investments Launches Senior Living Marketing Venture

Evans Senior Investments Launches Senior Living Marketing Venture

If the seniors housing industry is ever going to emerge from its current census slump, then rigorous and modern marketing efforts seem like a great way to start. However, many small regional operators and mom & pops have barely left the 20th century in their marketing strategies, and their websites show it. The truth is that they may have been operating just fine for years, but with a lot of new competition and a more tech-savvy clientele, that may not be an option anymore. And they will continue to lose out to the larger, national operators that can afford a comprehensive and state-of-the-art marketing strategy. Also, for the industry as a whole, better marketing can also improve... Read More »