• Sonida Closes CNL Acquisition, Reports Q4 Results

    On the same day as fourth quarter and year-end 2025 financial results were announced, Sonida Senior Living closed on its previously announced acquisition of CNL Healthcare Properties (CNL). The transaction value was approximately $1.8 billion and included a combination of cash (32%) and stock (68%). Because Sonida’s share price had risen above... Read More »
  • Investor Acquires Struggling Las Vegas AL/MC Asset

    A Utah-based investor is taking on a seniors housing community located in a strong MSA but that was 40% occupied and losing money. Amy Sitzman and Jake Rice of Blueprint were brought on to handle the seller’s divestment, with the turnaround opportunity generating strong investor interest. Ultimately, six competitive offers were received from a... Read More »
  • 12 Oaks Senior Living Expands Its Management Portfolio

    12 Oaks Senior Living has expanded its senior living portfolio, re-entering the Baytown, Texas, market (Houston MSA), after being brought on by an investor to manage The Lodge at Pine Creek. This marks the second community the operator will manage on behalf of the buyer.  Built in 2021, the property includes 10 independent living cottages... Read More »
  • GEM Realty Closes an Acquisition in South Carolina

    The Caliborne at Brickyard Crossing, a Class-A seniors housing community in South Carolina, traded hands with the help of acquisition financing secured by BWE. Taylor Mokris and Ryan Stoll of BWE served as exclusive financial advisor to the buyer, GEM Realty Capital, running a competitive process that sourced numerous quotes. Financing was... Read More »
  • SLIB Handles Long Island Assisted Living Deal

    A seniors housing campus on Long Island’s North Shore recently sold with the help of Dave Balow and Ryan Saul of Senior Living Investment Brokerage. The campus comprises Oyster Bay Manor, an assisted living community built in 1984, and Harbor House, a memory care community opened in 2001. Harbor House was the first of its kind to serve... Read More »
Evans Senior Investments Launches Senior Living Marketing Venture

Evans Senior Investments Launches Senior Living Marketing Venture

If the seniors housing industry is ever going to emerge from its current census slump, then rigorous and modern marketing efforts seem like a great way to start. However, many small regional operators and mom & pops have barely left the 20th century in their marketing strategies, and their websites show it. The truth is that they may have been operating just fine for years, but with a lot of new competition and a more tech-savvy clientele, that may not be an option anymore. And they will continue to lose out to the larger, national operators that can afford a comprehensive and state-of-the-art marketing strategy. Also, for the industry as a whole, better marketing can also improve... Read More »