60 Seconds with Steve Monroe: The Right Place, Right Time

60 Seconds with Steve Monroe: The Right Place, Right Time

by | Feb 8, 2022 3:59 pm | 60 Seconds

Are you tired of your sales and marketing staff wasting precious time with leads who either aren’t going to move in, or just plain don’t know what they want? Then have them read Ryan Frederick’s new book Right Place, Right Time: The Ultimate Guide to Choosing a Home for the Second Half of Life. Ryan is the CEO of SmartLiving 360. The book was actually written for the consumer to help them better navigate the choices of where and how to live later in life. But, it can serve as a very useful guide for senior living sales staff to consider what people are going through and to better formulate some of their questions for the prospects. The book’s various chapters cover such topics as: are you... Read More »
The 55+ Active Adult Market: The New Frontier of Seniors Housing

The 55+ Active Adult Market: The New Frontier of Seniors Housing

by | May 17, 2019 7:02 am | Opinion, Statistics

Judging by the number of questions we got during our May 16th webinar called “The 55+ Active Adult Market: The New Frontier of Seniors Housing,” it is safe to say that there is plenty of interest in this growing market. Our listeners tuned in to find out what prices active adult communities have been trading at, their cap rates, and what exactly operationally goes into this no-care and low-services senior living option. You can still listen here. Our Editor, Steve Monroe, and several experts that included Ryan Maconachy of Newmark Knight Frank, Ryan Frederick of SmartLiving 360 and Michael Hartman of Capitol Seniors Housing made up our panel, bringing in different perspectives on how to... Read More »